Do You Need an Illustrator for Your Children’s Book? (And What to Look For)

By Kezzia Crossley

If you’re writing a children’s book, one of the biggest decisions you’ll make is whether to hire an illustrator—and who that illustrator should be. A well-illustrated book doesn’t just look pretty. It adds depth, emotion, and clarity to your story, helping young readers connect with it in ways words alone can’t.

But how do you know if you need one? And what should you look for if you do?

Do You Really Need an Illustrator?

If you're self-publishing a picture book, the answer is almost always yes. Young readers rely heavily on visuals—not just for engagement, but for comprehension. A skilled illustrator brings your story to life, translating your vision into images that captivate children and appeal to caregivers and publishers alike.

However, not all children's books require full illustrations. If you’re writing a chapter book or middle-grade novel, you may only need a cover and a few spot illustrations.

What to Look For in a Children’s Book Illustrator

Not all illustrators are created equal—and not all styles will suit your book. Here’s what to consider when choosing the right one:

1. Style Fit

Does the illustrator’s portfolio match the tone of your story? Look for someone whose characters, colors, and energy feel aligned with your vision.

2. Experience With Picture Books

It’s one thing to be a talented artist. It’s another to understand pacing, page turns, and visual storytelling for children. Ask whether they’ve illustrated full books before.

3. Process and Communication

A good illustrator should be clear about timelines, revisions, and what’s included (e.g., cover design, print formatting). Make sure their workflow fits your publishing schedule.

4. Rights and Licensing

Do you retain copyright to your story? Will you own the final illustrations, or is it a limited-use agreement? Get everything in writing, especially if you plan to sell your book widely.

Working With an Illustrator = Teamwork

The best author-illustrator relationships are built on mutual respect. Trust your illustrator’s visual instincts, and they’ll elevate your words in ways you didn’t expect.

And if you’re looking for a partner who brings warmth, clarity, and handcrafted charm to every page—I’d love to help.

Ready to grow your book from seed to story?
Let’s work together →


Kezzia Crossley is a Canadian illustrator and independent publishing partner behind The Painted Acorn. She helps self-publishing children’s book authors bring their stories to life with heartfelt illustrations, thoughtful layout, and handcrafted book design. Learn more at thepaintedacorn.ca

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